Huishan Dairy and FrieslandCampina enter into first Chinese infant milk formula joint venture
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Huishan Dairy and FrieslandCampina enter into first Chinese infant milk formula joint venture

Posted by | October 13, 2014 |

China Huishan Dairy Holdings Company Limited (‘Huishan Dairy’) and Royal Friesland Campina N.V. (FrieslandCampina) have entered into a joint venture with the purpose of operating a fully integrated infant milk formula supply chain in the People’s Republic of China. The agreement, which follows talks held in May, was signed by the companies’ two CEOs: Yang Kai of Huishan Dairy and Cees ‘t Hart of FrieslandCampina. This joint venture is the first between a Chinese and a foreign dairy company that will locally manufacture, market and distribute infant milk formula. Both companies will own 50 percent of the shares in the joint venture while continuing to operate their existing infant formula businesses separately. As such, Huishan will carry on marketing its own brands and FrieslandCampina’s Friso brand will continue to be exclusively produced in the Netherlands and imported and marketed by FrieslandCampina in China.

Michael Boddington from Asian Agribusiness Recruitment Training Development (AARTD) has been involved in agribusiness in Asia since 2000. AARTD has office both in Vietnam Ho Chi Minh City and China Beijing. So AARTD has a thorough understanding of the Viet Nam and China aqua industry and produces up-to-date research reports on the market. We can offer insights on supply and demand trends and comments on the future structure of Asian agribusiness. If you would like to know more please email: michael@boddingtonconsulting.com

Source: http://www.frieslandcampina.com/english/news-and-press/news/press-releases/2014-10-08-huishan-dairy-and-frieslandcampina-enter-into-joint-venture.aspx

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