Swine KA Sales Director (ID: 2342)
22 Aug 2022

Swine KA Sales Director (ID: 2342)


Industry Sector



Sales strategy and execution
 Lead and oversee sales & marketing activities for Swine Premix sales to key/direct accounts in China.

Key account management.
 Formulate commercial strategies to achieve agreed sales, margins and market share objectives in China for Swine Premix.
 Detail and implement the strategic roadmap to exponentially grow business in China, including channel management
 Manage, motivate, train and evaluate staff and distributors/agents.
 Selection/ screening and appointment new distributors and technical managers.
 Manage costs according to agreed targets.
 Negotiate prices and prepare offers/quotations in line with global and regional price limits
 Budget responsibility (sales profit/margin, costs) for this product group in China

Sales planning and execution
 (Co-develops and) executes the sales plan for the assigned area in accordance with the set objectives and targets. Making sure in the sales plans are realized and sales targets are achieved.
Customer acquisition
 Based on his/her knowledge of the market and the market intelligence performed by the OpCo approaches and acquires new customers in a proactive manner through various means that may include direct visits, phone, references, etc. within delegated authority (within the sales team), in order to retain and grow the customer base according to expectations and to achieve the sales targets.

Customer Management
 Establishes and builds strong client relationships over time that allow for continuity and ongoing representation and profitability reinforced by sales support/delivery programs. Monitors competitive activity in each account and ensures that appropriate response strategies are formulated and communicated. Can assess progress within a particular account and make a commercial decision about committing future resources to developing the opportunity. Organises customized customer seminars and coordinate applicable targeted marketing activities

Value Selling
 Asks questions which uncover implicit needs, and which develop those needs. Builds value for the customer by investigation to uncover explicit needs and develop those needs. Demonstrates company’s capability by explaining how company’s products and services match a customer’s explicit needs (Benefit Statements)

Internal networking
 Responsible to coordinate the internal expertise for Key Accounts by collaborating with the General Manager, Sales manager, Technical Sales Seam, Product Development, Pricing and others. Based on input from Marketing and Pricing measures, prepares and quotes customers, in order to advise customers appropriately and to conclude the sale of product. Proactively aligns (demands and expectations) the internal organization and all relevant stakeholders in order to achieve maximum customer satisfaction. Responsible to maintain and build own product and technical knowledge
in relevant product categories by taking local & global technical trainings.

Issue resolution
 Receives, follows up and resolves or ensures resolution of customer complaints / queries in a timely and efficient manner, in close cooperation with colleagues in Sales and Customer Services, in order to satisfy customer expectations and ensure customer retention.

 Coordinates, executes, maintains and / or improves various administrative sales processes and systems, in line with the applicable procedures to ensure an efficient and effective sales administration compliant with policies and regulations. Records the outcome of a sales call and plan future actions which moves the sale towards a
successful conclusion – including additional investigation (needs identification) where necessary.

Management information
 Provides insights to management on request, or own initiative, regarding quantitative and qualitative developments within his / her area of sales/expertise, based on reporting guidelines, and ensures all information is appropriately stored and updated, so that management and / or relevant stakeholders can make (timely) decisions and determine or adjust sales decisions and strategy.

 May participate in various sales and customer service-related projects in his / her area and contributes to project results

Marketing strategy
 Implement suitable product positioning within global product framework and defines focus points for developments in China
 Ensures in depth intelligence of customer needs, market conditions, industry trends and competitor data and develops marketing, product and channel strategies (marketing plan) and provides market data.
 Oversees and participates in events/training of staff and customers by transfer of knowledge within and outside the organization – through training sessions, (customer) seminars, mailings and conferences.
 Manages and oversees launch of new innovations as well as oversees global product management.
 Develop marketing communication plan with specific and economically smart communication strategies, in line with the marketing strategy – through advertisements, editorials, exhibitions, seminars, mailings and other promotions.


 Bs or MSc in Animal Science or related discipline.
 Minimum 10 years of relevant experience in Swine feed or related sales management.
 Understand Key account management and value selling.
 In depth understanding of Swine industry
 Proven track record in KA business development in swine sector with team management experience
 Strategic thinking with capability to execute in a team environment
 Intercultural management skill, adaptability to work across functions.
 Strong leadership skill.
 Can work and deliver under pressure
 Good command of business English

Reports To

Required Language(s)

How to Apply

For more information, you may contact Ying@aartd.com or 18310318622 .

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