Industry Sector

Location

Responsibilites

  Formulate marketing strategy from the business strategy.
  Define specific value proposition for each of the key business lines
  Together with commercial team, design route to market, and responsible for the end-to-end
implementation from market penetration, product development and commercial execution
  Update and upgrade the marketing strategy according to market trend, sales performance
and readiness and technical availability.
  Product lifecycle and service model management
  Translates marketing strategy into clear and practical price, product, place and promotion
policies.
  Responsible for overall product portfolio and full lifecycle management, be the local owner
and global focal point of China
  Develop new product and services, from idea to constant revenue stream
  Keep developing and innovating our service model to the market
  Monitors, analyses and reports facts and insights on customers, consumer needs and
trends, to provide consumer/customer insight and accurate market information.
  Assess and understand the market, competition, and our performance at national,
provincial, regional, and county level,
  Protect, develop, and grow the value of our company and product/service brands.
  Organize and execute on line and off line marketing events, and always follow up the results
  Responsible for annual Marcom planning and cost management, spend every euro wisely.
  Keep innovating our on line penetration and explore the digital sales via all channels
  Support GM to continuously improve commercial excellence.
  Keep developing the sales capability with the right focus and investment for the right
team/people at the right time
  Manage and develop a professional and innovative marketing team – the innovation house.
  Orchestrate marketing and sales collaboration in constructive, healthily challenging, and
harmonized manner.

Qualifications

  At least a Bachelor/master’s degree, preferably in marketing or nutrition/technical areas.
  Minimum of 10 years working experience in a similar role.
  Affinity with the agricultural sector.
  Management experience in a complex, global organization.
  Interests or proven track record in digital developments.
  Understanding of KAM management and distribution/retail.
  Fluent English (both written and verbal).
  Innovative, collaborative, open minded and great orchestration skills in matrix organizations
  Sharp with numbers and trends, forward thinking with down to earth working style.
  Strategic Thinking with Operational excellence
  Can travel frequently

Reports To

Required Language(s)

How to Apply

For more information, you may contact ying@aartd.com or 18310318622.

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